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Advertising Cognition

Psychological aspects of why UGC ads showing people trying on different clothes is appealing?

I get it, it looks genuine. But what are the deeper psychological aspects? Vicarious Living: Observing someone else engage in an activity can allow the observer to experience the feelings associated with that activity without actually doing it. This is particularly true for activities that carry a sense of exploration or experimentation, like trying on […]

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AI Cognition Future

Steps to create a truly self-aware AI

AI, or Artificial Intelligence, is a rapidly growing field of computer science that has been around for decades. AI systems are designed to learn and interact with their environment using algorithms and data processing techniques. The goal of these systems is to create intelligent machines that can think, act and respond in ways similar to […]

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Cognition Programming

Better Programming with Creatine Supplementation

Creatine is a dietary supplement that has been around for decades and used by athletes, bodybuilders, and other fitness enthusiasts to increase strength and performance. It’s also gaining traction among programmers as a way to improve cognitive function. Recent studies have found that creatine can help with programming tasks such as problem-solving, multitasking, information recall, […]